- JLM Couture has obtained a preliminary injunction against Hayley Paige Gutman.
- In response, Gutman decided to change his name “officially and professionally”.
- She asks her Instagram followers to help her choose her new name.
Hayley Paige Gutman has decided to change her name “officially and professionally”, she announced on Instagram on Monday.
Gutman has been in the middle of a legal battle with JLM Couture over social media accounts associated with the brand.
After months of trouble, JLM – which owns the Hayley Paige brands – sued Gutman over her personal use of the company’s social media accounts and received a temporary restraining order against her, which has been further reviewed. at a hearing that took place in January.
Last week, a judge granted JLM a preliminary injunction against Gutman after ruling that she breached her contract with JLM, a company press release said.
The ruling bars Gutman from using the @misshayleypaige social media accounts or Hayley Paige brands.
“I am disappointed with JLM’s actions but determined to look forward rather than backward,” Gutman told Insider in a statement regarding the decision.
“They’ve taken my name and my social media for now, but JLM’s business is built on the goodwill of amazing women, and I think they’ll be accountable to those women for what they’ve done,” he said. she declared.
Because she cannot use her name for professional activities, Gutman decided to change it completely.
Gutman announced his decision to change his name in a new Instagram post from the @allthatglittersonthegram account.
“I may have lost this round in court, but the bigger story is about a girl you may know who is determined to chart her own future,” Gutman said in the video. “I refuse to be nameless, and I refuse to be unemployed. Since they took my name, I have decided to change it, officially and professionally.”
“I will not be reduced by what has been taken from me,” she added.
Gutman hasn’t decided on her new professional name yet, and in the video she asked her followers to help her choose a nickname.
She encouraged them to choose a positive “light-filled” name and made it clear that it should have no connection to her previous career.
“It must be brand new,” Gutman said. “It can’t be based on my birth name or anything I did with JLM. They’re part of my past, and it’s my future.”
JLM declined to comment on Gutman’s decision to change his name.